PR Kickstart Kit

Get featured in the media and on podcasts….without hiring a PR consultant.

You’d like to get more visibility…you’d like to pitch to journalists who’d love your story,  and to podcasts that would have you as a guest, and reach audiences out there who need exactly what you do. But pitching yourself is where most people get stuck, or get it wrong.

The PR Kickstart Kit is a professional PR toolkit built on exactly the same methods I use to get opportunities for my clients. It walks you through the exact process I follow to get entrepreneurs, business owners, and experts featured in the press and booked on podcasts.

Who it’s for…

This tool is for people who have something worth saying and want to start getting heard. You don’t need PR experience, a big following, or a big budget. You need a clear message, a bit of time, and some help from the Kickstart Kit.

What’s inside…..

The kit is built around two tracks – one for media coverage and one for podcast appearances. Choose the one you need, or work through both.

The Media Track helps you get featured in newspapers, magazines, trade publications and online outlets as an expert source or story subject. You’ll discover the right publications for your story, build a pitch that leads with the human angle journalists actually respond to, test and score your subject line before you send, and write a professional bio ready to drop into any press kit or pitch email.

The Podcast Track helps you land guest spots on shows that reach your ideal audience. Using my own VAR framework – Value, Authority, Reach – you’ll learn to pitch the way podcast hosts actually want to be pitched: starting with what you’ll bring to their listeners. You’ll find real, active shows that are a genuine fit, build a pitch structured around the three pillars that get hosts to say yes, and walk away with a bio ready for show notes and speaker pages.

What makes it different

In most media pitches, people lead with their credentials instead of the story, and journalists bin it. In podcast pitches, they make it all about themselves instead of what they’ll bring to the audience, and hosts ignore it.

Every tool in this kit is built to fix those two mistakes. The methodology comes from years of securing real coverage for real clients.

Each step also tells you exactly what to do next: how to find journalist contact details, when to send, how to follow up, what to do if a pitch doesn’t land. Because generating a great pitch is only half the job.

What you’ll come away with

By the time you’ve worked through your chosen track, you’ll have a targeted list of media outlets or podcasts to pitch, a professional pitch email ready to send, a subject line tested and scored against five options, a speaker bio in the length you need, and a clear action plan for what to do next – including how to revise and retry if a pitch doesn’t get a response first time.

Built by a high-demand PR consultant. Priced for you.

I work with retained clients on a monthly basis – and my waiting list means I can’t take everyone on. With this Kickstart Kit, I’m making my system available to the people I don’t have capacity to work with directly, at a price that makes sense for where they are right now.

If you’re ready to start pitching yourself properly, then don’t wait a minute longer.